Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

Public betas for iOS 18.1, iPadOS 18.1, and macOS 15.1 just launched — and they're a big deal. Why? Because they all have ...

Apple is giving more people the chance to test a software update that will implant artificial intelligence into its virtual ...

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and ...

Anyone can install the new public beta, but you'll need an iPhone 15 Pro or a new iPhone 16 model to run Apple Intelligence.

The iOS 18.1 public beta comes a day after Apple released a new testing version of the developer’s beta. In addition to iOS ...

Clearer calls on your iPhone are only a few easy steps away.

Apple continues its tradition of decking out the Fifth Avenue store ahead of product launches, this time with glowing rainbow ...

Now you can get a glimpse of Apple Intelligence, but as always keep your wits about what you're getting into with beta ...

The $999 iPhone 16 Pro and $1,199 iPhone 16 Pro Max have everything we've come to expect in a year-over-year upgrade. They ...

Apple Intelligence arrives for the iPhone 16 lineup as a part of the updated iOS 18.1 beta 3, which is needed for testing ...

Apple Intelligence is now a little more ready for primetime. If you have an iPhone 15 Pro, iPhone 15 Pro Max or iPhone 16, ...